Politics and emotions : making sense of the emotional component in political communications

In the 20th century, political communications have evolved at a tremendous pace. In its present version, as can be encountered everywhere in the Western world, this type of communication increasingly makes use of marketing-related techniques. These techniques, coupled with the naturally affective ch...

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Bibliographic Details
Main Author: Pouilot, Simon-Pierre.
Other Authors: Straw, William (advisor)
Format: Others
Language:en
Published: McGill University 2001
Subjects:
Online Access:http://digitool.Library.McGill.CA:80/R/?func=dbin-jump-full&object_id=33919