Public Perception and the Oil Industry: An Analysis of Oil Employees' and Nigerians' Opinions Regarding Exxon Mobil and Shell Oil's Corporate Social Responsibility Efforts
This study looked at oil industry employees and Nigerians perceptions of Exxon Mobil and Shell Oil as socially responsible corporations and the role the two-step flow model of communication plays in shaping these publics impressions of the companies. Measures of participants perceptions of corporate...
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Format: | Others |
Language: | en |
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LSU
2010
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Online Access: | http://etd.lsu.edu/docs/available/etd-04292010-122824/ |