Developing a scalable demand-side company : strategic resources and positioning

Thesis: M.B.A., Massachusetts Institute of Technology, Sloan School of Management, 2018 === Cataloged from PDF version of thesis. === This thesis develops a strategic positioning for a consulting company operating in the demand-side of the business, that will utilize a strategic framework "crea...

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Bibliographic Details
Main Author: Egorov, Olga,M.B.A.Sloan School of Management.
Other Authors: Duncan Simester.
Format: Others
Language:English
Published: Massachusetts Institute of Technology 2019
Subjects:
Online Access:https://hdl.handle.net/1721.1/122842