Understanding customer needs--a systematic approach to the "voice of the customer"
Thesis (M.S.)--Massachusetts Institute of Technology, Sloan School of Management, 1991. === Includes bibliographical references (leaf 34). === by Jonathan Alan Silver and John Charles Thompson, Jr. === M.S.
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| Format: | Others |
| Language: | English |
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Massachusetts Institute of Technology
2005
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| Online Access: | http://hdl.handle.net/1721.1/13387 |