Marketing models of consumer behavior

Thesis (M.S.)--Massachusetts Institute of Technology, Alfred P. Sloan School of Management, 1981. === MICROFICHE COPY AVAILABLE IN ARCHIVES AND DEWEY. === Bibliography: leaves 101-104. === by Michael Joseph Horn. === M.S.

Bibliographic Details
Main Author: Horn, Michael Joseph
Other Authors: Gary L. Lilien.
Format: Others
Language:English
Published: Massachusetts Institute of Technology 2005
Subjects:
Online Access:http://hdl.handle.net/1721.1/15903