An analysis on branding within the real estate industry

Thesis (S.M.)--Massachusetts Institute of Technology, Dept. of Urban Studies and Planning, 2002. === Includes bibliographical references (leaves 90-92). === This thesis is an analysis of the current branding landscape within the real estate industry. It focuses specifically on real estate owner/oper...

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Bibliographic Details
Main Author: Henshon, Andrew Thomas, 1975-
Other Authors: William C. Wheaton.
Format: Others
Language:English
Published: Massachusetts Institute of Technology 2006
Subjects:
Online Access:http://hdl.handle.net/1721.1/32229