Scale and differentiation in services : using information technologies to manage customer experiences at Harrah's Entertainment and other companies
Thesis (Ph. D.)--Massachusetts Institute of Technology, Sloan School of Management, 2007. === This electronic version was submitted by the student author. The certified thesis is available in the Institute Archives and Special Collections. === "February 2007." Vita. === Includes bibliogra...
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| Format: | Others |
| Language: | English |
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Massachusetts Institute of Technology
2007
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| Online Access: | http://hdl.handle.net/1721.1/39479 |