Prodigy Business Services--an "instructional case" study of marketing tactics for a computerized electronic information service

Thesis (M.S.)--Massachusetts Institute of Technology, Sloan School of Management, 1990. === Includes bibliographical references (leaf 46). === by Antonio M. Parham. === M.S.

Bibliographic Details
Main Author: Parham, Antonio M. (Antonio Miguel)
Other Authors: William Qualls.
Format: Others
Language:English
Published: Massachusetts Institute of Technology 2009
Subjects:
Online Access:http://hdl.handle.net/1721.1/45186
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spelling ndltd-MIT-oai-dspace.mit.edu-1721.1-451862019-05-02T15:42:21Z Prodigy Business Services--an "instructional case" study of marketing tactics for a computerized electronic information service Parham, Antonio M. (Antonio Miguel) William Qualls. Sloan School of Management. Sloan School of Management. Sloan School of Management. Thesis (M.S.)--Massachusetts Institute of Technology, Sloan School of Management, 1990. Includes bibliographical references (leaf 46). by Antonio M. Parham. M.S. 2009-04-29T17:05:21Z 2009-04-29T17:05:21Z 1990 Thesis http://hdl.handle.net/1721.1/45186 23850596 eng M.I.T. theses are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. See provided URL for inquiries about permission. http://dspace.mit.edu/handle/1721.1/7582 46 leaves application/pdf Massachusetts Institute of Technology
collection NDLTD
language English
format Others
sources NDLTD
topic Sloan School of Management.
spellingShingle Sloan School of Management.
Parham, Antonio M. (Antonio Miguel)
Prodigy Business Services--an "instructional case" study of marketing tactics for a computerized electronic information service
description Thesis (M.S.)--Massachusetts Institute of Technology, Sloan School of Management, 1990. === Includes bibliographical references (leaf 46). === by Antonio M. Parham. === M.S.
author2 William Qualls.
author_facet William Qualls.
Parham, Antonio M. (Antonio Miguel)
author Parham, Antonio M. (Antonio Miguel)
author_sort Parham, Antonio M. (Antonio Miguel)
title Prodigy Business Services--an "instructional case" study of marketing tactics for a computerized electronic information service
title_short Prodigy Business Services--an "instructional case" study of marketing tactics for a computerized electronic information service
title_full Prodigy Business Services--an "instructional case" study of marketing tactics for a computerized electronic information service
title_fullStr Prodigy Business Services--an "instructional case" study of marketing tactics for a computerized electronic information service
title_full_unstemmed Prodigy Business Services--an "instructional case" study of marketing tactics for a computerized electronic information service
title_sort prodigy business services--an "instructional case" study of marketing tactics for a computerized electronic information service
publisher Massachusetts Institute of Technology
publishDate 2009
url http://hdl.handle.net/1721.1/45186
work_keys_str_mv AT parhamantoniomantoniomiguel prodigybusinessservicesaninstructionalcasestudyofmarketingtacticsforacomputerizedelectronicinformationservice
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