Customer selection within competitive consumable commodity markets : an investigation of the video cassette, DVD, high definition video markets
Thesis (S.B.)--Massachusetts Institute of Technology, Dept. of Mechanical Engineering, 2008. === Includes bibliographical references (leaves 27-28). === Proper product design plays in important role in the success within a marketplace. In order for a product to succeed within a competitive consumabl...
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | English |
| Published: |
Massachusetts Institute of Technology
2009
|
| Subjects: | |
| Online Access: | http://hdl.handle.net/1721.1/45298 |