When are apologies effective?: an investigation of the components that increase an apology's efficacy.

Although apologies are a staple of civil society, it is unclear whether they are effective and if effective, what components are involved in the perfect apology. The term "components" refers to general categories of actions (both verbal and nonverbal) that may be present in an apology. Two...

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Online Access:http://hdl.handle.net/2047/d20003125