Balanced scorecard development of a strategic business unit / Zene Brunette

Research confirms that strategic planning is essential for the improvement of business performance in both small and large organisations. Organisations around the globe all follow similar tactics, namely to attempt to execute a strategy to differentiate themselves from their competitors. A popular i...

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Bibliographic Details
Main Author: Brunette, Zene
Published: North-West University 2011
Subjects:
BSC
Online Access:http://hdl.handle.net/10394/4586