A study of students' perceptions of textile labels and their consequent purchasing behaviour / Ngwanamoelo Kate Ndwandwe
All people are consumers of various textile products. In the process of obtaining these products, consumers are subjected to a consumer decision making process of realising a need, searching for a suitable product, evaluating alternatives, and eventually choosing and purchasing a product to their sa...
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| Language: | en |
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North-West University
2011
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| Online Access: | http://hdl.handle.net/10394/4900 |