Innovation Management and Crowdsourcing| A Quantitative Analysis of Sponsor and Crowd Assessments

<p> Crowdsourcing is an increasingly common method used for new product development in large engineering-focused companies. While effective at generating a large number of ideas, previous research has noted that there is not an efficient mechanism to sort ideas based on the sponsor's desi...

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Bibliographic Details
Main Author: Jones, Kyle Thomas
Language:EN
Published: The George Washington University 2018
Subjects:
Online Access:http://pqdtopen.proquest.com/#viewpdf?dispub=10686345