An empirical study of the discoriminant power of personality variables for brand choices
碩士 === 國立交通大學 === 管理研究所 === 70 ===
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| Format: | Others |
| Language: | zh-TW |
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1982
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| Online Access: | http://ndltd.ncl.edu.tw/handle/82413218401461241105 |
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ndltd-TW-070NCTU4457011 |
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oai_dc |
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ndltd-TW-070NCTU44570112016-02-15T04:13:31Z http://ndltd.ncl.edu.tw/handle/82413218401461241105 An empirical study of the discoriminant power of personality variables for brand choices 個性變數對品牌選擇叛別力之研究 Huang, Yun-Long 黃雲龍 碩士 國立交通大學 管理研究所 70 Xu, Mu-Lan 徐木蘭 1982 學位論文 ; thesis 68 zh-TW |
| collection |
NDLTD |
| language |
zh-TW |
| format |
Others
|
| sources |
NDLTD |
| description |
碩士 === 國立交通大學 === 管理研究所 === 70 ===
|
| author2 |
Xu, Mu-Lan |
| author_facet |
Xu, Mu-Lan Huang, Yun-Long 黃雲龍 |
| author |
Huang, Yun-Long 黃雲龍 |
| spellingShingle |
Huang, Yun-Long 黃雲龍 An empirical study of the discoriminant power of personality variables for brand choices |
| author_sort |
Huang, Yun-Long |
| title |
An empirical study of the discoriminant power of personality variables for brand choices |
| title_short |
An empirical study of the discoriminant power of personality variables for brand choices |
| title_full |
An empirical study of the discoriminant power of personality variables for brand choices |
| title_fullStr |
An empirical study of the discoriminant power of personality variables for brand choices |
| title_full_unstemmed |
An empirical study of the discoriminant power of personality variables for brand choices |
| title_sort |
empirical study of the discoriminant power of personality variables for brand choices |
| publishDate |
1982 |
| url |
http://ndltd.ncl.edu.tw/handle/82413218401461241105 |
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