The Halo Effect and Store Image Measurement--- Case of Fast Food Chain
碩士 === 文化大學 === 觀光事業學系 === 81 ===
Main Authors: | Deng Wen-Chuan, 鄧文娟 |
---|---|
Other Authors: | Tzen Geo-Chung |
Format: | Others |
Language: | zh-TW |
Published: |
1993
|
Online Access: | http://ndltd.ncl.edu.tw/handle/43299225742706725108 |
Similar Items
-
The fast food chain stores' market segmentation and image positoning
by: SU,SEN-RONG, et al.
Published: (1990) -
A research of store image and conumer behaviors in fast-food chains
by: Yi-Jin Wu, et al.
Published: (2007) -
A Study of the Relationship between Evaluation of Educational Training Effectiveness and Service Quality in the Food Chain Industry—Using Chinese Fast Food Stores as an Example.
by: HSIEH LING CHUAN, et al.
Published: (2009) -
The Study of Fast Food Chain Stores Site Selection
by: Fu-Cheng Hsu, et al.
Published: (2006) -
On the Satisfaction of Fast-food Chain Stores to Their Logistics Suppliers
by: Chin Ko Chen, et al.
Published: (2014)