Consumers'' Evaluations on Hybrid Products -Partitioning Country
碩士 === 國立臺灣大學 === 國際貿易學系 === 82 === The main purpose of this study is to explore consumers'''' evalu- ations on hybrid products, providing dimensions for the country of origin construct by taking into account two specific aspects of co...
Main Authors: | Tseng,Ya-lan, 曾雅蘭 |
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Other Authors: | Paul Hsu |
Format: | Others |
Language: | zh-TW |
Published: |
1994
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Online Access: | http://ndltd.ncl.edu.tw/handle/19713568190149506077 |
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