A Study of Consumer''s Preferences Toward Various Promotion Programs

碩士 === 國立交通大學 === 管理科學研究所 === 83 ===

Bibliographic Details
Main Authors: Shih Feng Chang, 張士峰
Other Authors: Jen Hung Hwang
Format: Others
Language:zh-TW
Published: 1995
Online Access:http://ndltd.ncl.edu.tw/handle/16989573613156871172