A Comparative Study of Cogitating Factors in Sprot Sponsorship between Corporation and Sport Organization Managers

碩士 === 國立師範大學 === 體育學系 === 83 === The purpose of this study was to compare the difference of cogitating factors in sport sponsorship between corporation( service, manufacturing, financing) and sport oragnization (Olympic, non-Olympic)managers. Sixty-f...

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Bibliographic Details
Main Authors: Hsiao, Chia-huei, 蕭嘉惠
Other Authors: Cheng, Chih-fu
Format: Others
Language:zh-TW
Published: 1995
Online Access:http://ndltd.ncl.edu.tw/handle/43830055431544279842