The Exploration of Brand Extension Evaluation Factors : From The Viewpoint of Brand Associations
碩士 === 東海大學 === 企業管理研究所 === 83 ===
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
1995
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Online Access: | http://ndltd.ncl.edu.tw/handle/87115249511081534525 |