the communication effects on the relationship between attribute type and promotion type
碩士 === 大同工學院 === 事業經營學系 === 84 === Academic research has traditionally focused on marketing communications in television, radio, and print media. Less research has been aimed at direct experience in communicating information. Because of the...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
1996
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| Online Access: | http://ndltd.ncl.edu.tw/handle/22887904509534274931 |