Advertising Car as a Nomadic Medium
碩士 === 國立中正大學 === 電訊傳播研究所 === 85 === Advertising Car is a nomadic medium in the sense that it moves slowly along main streets in cities and wherever it goes. Advertising Car broadcasts high-volumed commercials with the hope that modern citizens will tune in and receive the messages. Literature revi...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
1998
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| Online Access: | http://ndltd.ncl.edu.tw/handle/33557013482760917122 |