The Model of Customer Valuation in Database Marketing
碩士 === 國立暨南國際大學 === 國際企業學系 === 85 === In today''s marketing environment , because consumer behaviors change,the technology of telecommunication improves and costs of distribution rise, direct marketing will be more and more important . In anoth...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
1997
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| Online Access: | http://ndltd.ncl.edu.tw/handle/24516420879072067289 |