A Case Study on Marketing Strategies of Consumer-goods Market in Peking, taking Food-industry and Family-electro-industry for example

碩士 === 淡江大學 === 中國大陸研究所 === 85 ===   Peking is the Capital of the Mainland China playing a significant role in this autocratic country. Yet, the income per capita of Peking is the third of the 30 dist ricts in Mainland China, only inferior to Shanghai and Kwangtung. It shows that the ability of cons...

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Bibliographic Details
Main Authors: Hong, Jia-Lin, 洪家麟
Other Authors: Chen, Ming-Chang
Format: Others
Language:zh-TW
Published: 1997
Online Access:http://ndltd.ncl.edu.tw/handle/69212812984257100551