A Comparison of Preference Elicitation Methods on the Internet Using Personalized Advertisement
碩士 === 國立中正大學 === 資訊管理研究所 === 86 === The rapid growth of World Wide Wed and lnternet has brightened the prospective of lnternet commerce. Companies are increasingly emphasizing customer - directed production and marketing. Since the visitors of a web site are also potential custiomers of the produ...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
1998
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/51418846030959304313 |