The Study of the Users'' Involvement, Participators'' and Spectators'' Behaviors on Homepages of the Professional Baseball Leagues in Taiwan

碩士 === 國立體育學院 === 體育研究所 === 86 ===   The population of Internet leads online marketing to rise. Before marketing on Internet, it is necessary to understand the users. This study investigated the users on the Homepages of this two Professional Baseball leagues in Taiwan - Chinese Professional Basebal...

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Bibliographic Details
Main Author: 劉金文
Other Authors: 邱金松
Format: Others
Language:zh-TW
Published: 1998
Online Access:http://ndltd.ncl.edu.tw/handle/12836140108601121408