THE STUDY ON THE IMPLEMENTATION OF RELATIONSHIP MARKETING IN CONSUMER MARKET
碩士 === 大同工學院 === 事業經營研究所 === 86 === Traditionally, what the marketing management focuses on are proper marketing mix and transactions to meet the customers'' needs. That is to say, they only put emphasis on the skills to attract new customers without paying attention to maintain their pres...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
1998
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| Online Access: | http://ndltd.ncl.edu.tw/handle/31280494600424799497 |