Health Care Providers'' Marketing Orientation and its Applications on the Internet in Taiwan

碩士 === 國立雲林科技大學 === 資訊管理研究所 === 86 === Recently, people have paid more and more attention on health care due to rapid economical development and the desire for increasing living quality. Besides, after the implementation of "National Health Insurance" system, hospitals have faced more rigi...

Full description

Bibliographic Details
Main Authors: Chen Hsin-Hung, 陳信宏
Other Authors: Dr.Huan-Ming Chuang
Format: Others
Language:zh-TW
Published: 1998
Online Access:http://ndltd.ncl.edu.tw/handle/58274187865716146387