The Research of Consumer Behavior to Mobile Phone Advertisement

碩士 === 國立政治大學 === 廣告學系 === 87 === Mobile Phone is advertising agency''s new lover in these two years. Since the liberalization of telecommunication, mobile phone sellers import all kinds of phones in huge amount to supply customers'' demand. After an year''s "Suppl...

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Bibliographic Details
Main Authors: Wu mei-hsiu, 吳美秀
Other Authors: Hsiu-Hui Sun
Format: Others
Language:zh-TW
Published: 1999
Online Access:http://ndltd.ncl.edu.tw/handle/30417020270663778033