Cross-border Know-how Transfer and Absorption:A Case Study of Coffee Chain Stores

碩士 === 國立交通大學 === 經營管理研究所 === 87 === Cross-border know-how transfer is vital to the success of a company’s international business operation, especially for service industries where operational knowledge is a source of competitive advantages. This thesis attempts to explore the transfer and absorptio...

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Bibliographic Details
Main Authors: Wei-Ling Chen, 陳瑋玲
Other Authors: Pao-LongChang
Format: Others
Language:zh-TW
Published: 1999
Online Access:http://ndltd.ncl.edu.tw/handle/66483850183718697577