The Influence of Service Recovery and Attribution on Satisfaction: Research on Taiwan''s Domestic Airline Industry

碩士 === 國立中山大學 === 企業管理學系 === 87 === The growth of service industries is playing a significant role in the Taiwan economy. Services marketing researchers have suggested that a strategy for the survival and success of service firms is the delivery of quality services that satisfy customer needs and wa...

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Bibliographic Details
Main Authors: Chao-Ling Wu, 吳兆玲
Other Authors: Jacob Y.H., Jou
Format: Others
Language:zh-TW
Published: 1999
Online Access:http://ndltd.ncl.edu.tw/handle/54010723879345563832