The Influence of Service Recovery and Attribution on Satisfaction: Research on Taiwan''s Domestic Airline Industry
碩士 === 國立中山大學 === 企業管理學系 === 87 === The growth of service industries is playing a significant role in the Taiwan economy. Services marketing researchers have suggested that a strategy for the survival and success of service firms is the delivery of quality services that satisfy customer needs and wa...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
1999
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Online Access: | http://ndltd.ncl.edu.tw/handle/54010723879345563832 |