The Service Quality of Direct Selling Companies

碩士 === 國立中山大學 === 企業管理學系 === 87 === The direct selling is a major distribution channel for consumer products now and for the future. In the direct selling business, the independent salespeople are consumers as well. they receive services from the company. Therefore, the company should devote a lot o...

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Bibliographic Details
Main Authors: Yun-Long Ma, 馬雲龍
Other Authors: Der-Fa Robert Chen
Format: Others
Language:zh-TW
Published: 1999
Online Access:http://ndltd.ncl.edu.tw/handle/64353544399125568692