Study of Sales Promotion Models on the Internet

碩士 === 國立中山大學 === 資訊管理學系 === 87 === With the rapid development of electronic commerce, many organizations have established their electronic counterparts on the Internet. One challenge faced by those organizations is how to attract potential customers to visit their webstores and make online purchase...

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Bibliographic Details
Main Authors: Chen-Hsuan Hsu, 徐振軒
Other Authors: Hsiangchu Lai
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/05834411311023735482