A Study of Consumer Behavior of the Sport and Health Club Members in Taipei Metorpolis

碩士 === 國立臺灣師範大學 === 體育研究所 === 87 === The purposes of this study were to reveal the characteristics of demographic variables, information sources and consideration factors, participation, and customer satisfaction of sport and health club members in Taipei Metropolis. In addition, it tried to uncover...

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Bibliographic Details
Main Authors: Fan, Chih-ming, 范智明
Other Authors: Cheng, Chih-fu
Format: Others
Language:zh-TW
Published: 1999
Online Access:http://ndltd.ncl.edu.tw/handle/97831233657781657503