The Advertising Effectiveness of Electronic Mail via Internet

碩士 === 國立臺灣大學 === 商學研究所 === 87 === We are living in the Internet world. The circumstances in the broad applications of Internet, the big-busted population of network users, and the affiliating marketing around us tell us that the private communication tools will become the most important mediated co...

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Bibliographic Details
Main Authors: Lai, Chiem-min, 賴建民
Other Authors: Wang, James C. M.
Format: Others
Language:zh-TW
Published: 1999
Online Access:http://ndltd.ncl.edu.tw/handle/66644400424304585860