The Behavioral Intention of Mountaineering Activities Participants

碩士 === 中國文化大學 === 觀光事業研究所 === 87 === The purpose of this study is to predict and explain the behavioral intention of moun-taineering activities participants based on the theory of social psychological involve-ment, behavioral involvement, and the concept of commitment. The study first estab-lishes b...

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Bibliographic Details
Main Authors: Chia-Chun Hsu, 徐嘉君
Other Authors: Sheng-Hshiung Tsaur
Format: Others
Language:zh-TW
Published: 1999
Online Access:http://ndltd.ncl.edu.tw/handle/50576099902985979003