The related research between business ethics view of market managers and business social responsibility-sampled as Taiwan motors industry.

碩士 === 靜宜大學 === 企業管理學系 === 87 === This research, using the business ethics of the marketing management of motors industry in Taiwan as a starting point, investigates the mutual relationship between the marketing situation and unethical precaution in order to understand thye influences the motors ind...

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Bibliographic Details
Main Authors: Hsieh Erica, 謝鴻文
Other Authors: Chen-Fong Wu
Format: Others
Language:zh-TW
Published: 1998
Online Access:http://ndltd.ncl.edu.tw/handle/20199624263226804581