A Cross-national Comparison of Apparel Purchasing Decision-making Styles
碩士 === 淡江大學 === 國際貿易學系 === 87 === Although consumer’s purchasing behaviors are influenced by many factors, consumer will approach the market by using different kinds of decision-making styles or buying strategies when making decision. The dimensions of apparel purchasing decision-making styles are i...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
1999
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| Online Access: | http://ndltd.ncl.edu.tw/handle/49964736390331090417 |