A RESEARCH OF RELATIONSHIP BETWEEN CUSTOMER SATISFACTION AND LOYALTY-FOR TAIPEI CITY MOTORCYCLE MARKET

碩士 === 大同工學院 === 事業經營研究所 === 87 === With the rising awareness of consumerism, firms need to reexamine their relationship with consumers. As a result, services provided to satisfy consumers become strategic tools. To provide careful and high quality service will undoubtedly be a source of competitive...

Full description

Bibliographic Details
Main Authors: Hsu,Wen-chi, 徐文琪
Other Authors: Lee,Hsien-che
Format: Others
Language:en_US
Published: 1999
Online Access:http://ndltd.ncl.edu.tw/handle/05938986039743022516