The Relationship Between The Service Quality of E. Commerce and Consumers'' Purchasing Intention
碩士 === 銘傳大學 === 國際企業管理研究所 === 88 === The purpose of this research is to find the relationship between the service quality of e-commerce and consumers’ purchasing intentions. The questionnaires are based on SERVQUAL, GVU Center, and Delphi’s technique. After an empirical survey of 499 surfers on www....
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| Format: | Others |
| Language: | zh-TW |
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2000
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| Online Access: | http://ndltd.ncl.edu.tw/handle/13378930961320704500 |