The impacts of In-Store Marketing Media to the consumer shopping behavior
碩士 === 國立臺北大學 === 企業管理學系 === 88 === In the most recently, it is a trend that marketing environment such as distribution channels, media and consumer shopping habits are changing dramatically. To sustain our relationship with the channels and continuously marketing our products to the targeted consum...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2000
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| Online Access: | http://ndltd.ncl.edu.tw/handle/42227710106413280997 |