Pricing Strategy of Information goods

碩士 === 國立臺灣大學 === 商學研究所 === 88 === In this thesis, we define information goods are goods that can be stored, used, and processed in digital form. When compared physical goods, we will find information goods have many special characteristics, such as different cost structure, experienced goods, lock-...

Full description

Bibliographic Details
Main Authors: Hu Hung-Tsung, 胡鈜淙
Other Authors: Chen Wen-Hwa
Format: Others
Language:zh-TW
Published: 2000
Online Access:http://ndltd.ncl.edu.tw/handle/19408808032582468345