動畫網頁與產品類型對消費者說服效果的影響

碩士 === 國立中正大學 === 資訊管理學系 === 89 === With the growth of the users on internet, the commercial activities on internet are booming. Among the activities, whether the internet advertisement can meet their expectation is most concerned about by the advertisers. At the beginning of the internet advertisem...

Full description

Bibliographic Details
Main Author: 林炅
Other Authors: 陳鴻基
Format: Others
Language:zh-TW
Published: 2001
Online Access:http://ndltd.ncl.edu.tw/handle/94104940020914923825