A Study on Determinants of Customer Relationship Quality：The Example of Taiwan Mobile Communication Industry
碩士 === 朝陽科技大學 === 企業管理系碩士班 === 89 === Customers are the profit sources of running business. How to keep customers’ loyalty is the key challenge in the marketing field. In the recent years, researches have found that business can raise customer relationship quality by effectively managing customer...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2001
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| Online Access: | http://ndltd.ncl.edu.tw/handle/97594769756759028506 |