The "PowerCycle" Brand Marketing Strategies

碩士 === 大葉大學 === 事業經營研究所 === 89 === In the past, because of enterprises in Taiwan lacked in experiences of market control and marketing, we had few international brands. This thesis did an explorative research on enterprises that have their original brands circulating in the market. It tries to analy...

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Bibliographic Details
Main Authors: Wen,Shiang-Jeng, 鄭文祥
Other Authors: 劉原超
Language:zh-TW
Published: 2001
Online Access:http://ndltd.ncl.edu.tw/handle/yrtf49