Impacts of Trust and Control on Performance In Marketing Channel Relationships in the Informantion Industry
碩士 === 大葉大學 === 事業經營研究所 === 89 === The study is investigating the channel relationships in information industry. The purpose includes: (1) The impact of relational norms and control mechanisms on the trust and performance; (2) The impact of the trust between suppliers and dealers on the dealers'...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2001
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Online Access: | http://ndltd.ncl.edu.tw/handle/92012113203647102149 |