The Choice of Marketing Method for Seasoned Equity Offerings in Taiwan

碩士 === 輔仁大學 === 金融研究所 === 89 === The thesis investigates the effect of the bookbuilding mechanism for seasoned equity offerings (SEOs) from 1995 through 1999. The discounts of SEOs using the bookbuilding approach are significantly lower than those using the fixed-price mechanism. Comparing the cos...

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Bibliographic Details
Main Authors: Yu-Chao Chen, 陳右超
Other Authors: Hsuan-Chi Chen
Format: Others
Language:zh-TW
Published: 2001
Online Access:http://ndltd.ncl.edu.tw/handle/08800502605800328316