Looking For Audiences:Inquiry into the Internet Audiences Research Methods and Related Questions

碩士 === 國立政治大學 === 廣播電視學系 === 89 === With changing in time and mass communication technology advancements, various qualitative and quantitative research methods have been developed by audience research, in response to different needs. Based on many research reports, which indicates: The st...

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Bibliographic Details
Main Authors: Kao, Yu-Fang, 高玉芳
Other Authors: 黃葳威
Format: Others
Language:zh-TW
Published: 2001
Online Access:http://ndltd.ncl.edu.tw/handle/44102620878024378419