Modelling of Consumers’Intention in Buying a House
碩士 === 國立成功大學 === 都市計劃學系 === 89 === Intent consists of three constructs: attitude, subjective norms and perceived behavioral control. By studying the constructions of intent, we can predict consumers’ attitude and probability in buying a house. This study integrates theory of consumers’ behavior and...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2001
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| Online Access: | http://ndltd.ncl.edu.tw/handle/78558355235257926446 |