Study on the Inter-relationships among the Car Attributes for Consumers with Varied Social Class and Family Life Cycle

碩士 === 國立交通大學 === 經營管理研究所 === 89 === Under extreme disparity between the rich and the poor, a so-called social class, such as the differentiation of tastes of living and the chase for brands of goods, is getting into shape out of the segmentation of economic power. In addition, the most common discr...

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Bibliographic Details
Main Authors: Su-Chun Hsiao, 蕭夙君
Other Authors: Prof. Jaw-Ming Chen
Format: Others
Language:zh-TW
Published: 2001
Online Access:http://ndltd.ncl.edu.tw/handle/20662065803907177753