The Response of Consumers who have different Attitudes about Environment Protection on Green Marketing
碩士 === 國立交通大學 === 管理科學學程碩士班 === 89 === Promote green product is the root method of solving resource waste and improving environment pollution. Green marketing is become a trend of the world. There are so many ways to promote green products for governments and enterprises. This study intends to analy...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2001
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| Online Access: | http://ndltd.ncl.edu.tw/handle/34906602785798736339 |